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Photobox Group

The deal

Investing in Europe’s leading digital consumer service for personalised products and gifts


Deal size, January 2016

Fund III

Current investment

The teams

Management Team

Chair: Doug McCallum

CEO: Jody Ford

The story

The Photobox Group retails greeting cards, digital prints, customisable stationery and products decorated with custom photos under the brands Photobox, Moonpig, Hofmann and posterXXL.

Exponent acquired the business in 2016 from a wide ownership base, including six VC investors and a range of individual small shareholders. Doug McCallum, Operating Chairperson on our successful investment in, remains as Operating Chairperson at Photobox Group.

The company is the clear leader in its key geographies, and is the only player of scale in Europe - a market driven by the trend of personalisation. We were attracted to the business by its strong brand and customer proposition, and are excited by the potential to build on this with the management team.