Investing in a leading provider of rugged mobile devices
Bullitt Group (Bullitt) is a leading provider of rugged mobile devices, primarily mobile phones under the Caterpillar Inc. (CAT) brand.
The business partners with category-leading global brands to create innovative mobile devices that target specialist customer needs in industries such as construction, agriculture and outdoor leisure. Bullitt collaborates with CAT to design mobile devices with both rugged design credentials (waterproof, dustproof, drop-proof) and specialist features such as a unique thermal camera. Bullitt is also partnering with Land Rover to create mobile phones for outdoor enthusiasts.
We were attracted by the global growth opportunity in the rugged mobile phone segment and the opportunity to expand the business into new products and segments.